The world of mobile applications presents a unique set of challenges. First is delivering rich applications on handheld devices with limited real estate and restricted user interaction. Fat client approaches result in unmanageable cost of ownership. An even more important and daunting challenge is supporting mobile applications online or offline.

Rich mobile applications are GUI applications that are deployed and run on smartphones and use a mobile network for data communications with back-end systems. Rich mobile applications run on a smartphone platform, which provides an open application development environment.

iPublishCentral helps publishers host a branded bookstore on an iPad through rich mobile apps. The rich mobile apps support an entire amass / aggregation of books made available by the publisher with an in-app purchase to access and download individual titles. With iPublishCentral's Mobile apps, you empower your books to

• Be available as an App on iTunes stores
• Be compatible with available readers such as Kindle, Nook
• Be reachable to your customers quickly
• Understand reader-behavior
• Establish and maintain direct relationship with readers

Books on the Cloud